Setting the W.M.O TALUS | Mid-Layer Track Jacket at the C$ 129.00 – C$ 150.00 range is the definition of "within reason" for your brand. It gives you a strong profit margin while remaining competitive against other technical outdoor brands.

To make the most of this price point, I’ve updated the product description to highlight the "Silent-Motion" fabric—a key selling point for anyone using this gear for scouting or hunting.

W.M.O TALUS | Mid-Layer Track Jacket
The core of your silent layering system. The TALUS Mid-Layer is built for the transition from high-output activity to static glassing. Featuring our custom Silent-Motion recycled fabric, this track jacket provides a streamlined fit that moves without noise, ensuring you stay undetected in the brush.

Technical Highlights:

Silent-Motion Fabric: Engineered with a soft-touch face that eliminates the "swish" of traditional windbreakers.

Mid-Tier Thermal Core: A high-density brushed fleece interior traps heat while the breathable exterior prevents overheating during active movement.

Sustainable Performance: Constructed from 95% recycled polyester, delivering a rugged, snag-resistant layer with a reduced environmental footprint.

Stealth Utility: Low-profile YKK zippers and hidden side pockets keep your essentials secure without snagging on branches or gear.

Care Instructions:

Wash: Machine wash cold, inside out.

Dry: Tumble dry on low heat to maintain the integrity of the brushed fleece.

Longevity: The high-definition Talus camo is sublimated into the fibers, meaning it will never fade or bleed, no matter how many miles you put it through